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Newspapers deliver voters

• Newspapers cover issues every day of the week!

• In the 2000 Presidential Elections, 9 out of 10 newspaper readers voted!

• In 2002 mid-term elections, 8 out of 10 newspaper readers went to the polls!

• Newspapers rank 2nd to television among voters in providing helpful information about elections!

• Newspapers have been chosen the clear winner as the most believable forum for delivering a candidate’s message!

Voters consistently look to newspapers for advertising. Half of all newspaper readers seek out their daily paper specifically for the ads!

• Among voters who admit to experiencing some indecision, three out of four are regular newspaper readers!

• Newspaper ads are perfect for listing a candidate’s endorsements!

• Newspapers can present a unique opportunity for a candidate to explain his or her opinion or stance on a particular issue!

• Newspapers lend themselves to point-by-point comparisons and contrasts between candidates!

• Newspapers offer your campaign the opportunity to deliver your message directly to the people most likely to vote on Election Day!

• Newspapers play an essential role in reaching those voters waiting until the last days of the campaign to make up their minds!

• With one phone call to the West Virginia Press, the candidate can appear in every county in West Virginia!

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West Virginia Press Association
3422 Pennsylvania Ave., Charleston, WV 25302
Voice: 1-800-235-6881 * FAX: 1-800-526-6939